While doing time for the murders of nine people, Brad made the acquaintance of small-time criminal "Skids" O'Toole due to the fact that the two were cellmates. While Skids was mostly harmless, Brad was crazy as a junkyard dog, claiming that aliens made him do what he had done, and constantly ranting and raving about the Ancient or Old Ones. Where he came about this knowledge is anybody’s guess - he sometimes claimed it came to him in dreams - but Brad was determined to get to Argentina to put a stop to them.
All of this came to an end, however, the night Skids heard his cellmate chanting in a strange tongue. Looking over, he was just in time to see Brad's body erupt into a blazing inferno, killing him instantly.
It was this experience which prompted Skids to travel to Arkham upon his release in order to get to the bottom of what had happened to Brad.
Behind the Mythos Edit
Brad Hollins was first mentioned in the flavour text for Investigator "Skids" O'Toole in the Arkham Horror Second Edition expansion Innsmouth Horror, although he has since been mentioned in at least one of their other games, Eldritch Horror.